If one chef has quietly set the pace for what is possible and what should be done in the kitchen, it is Jean-Georges Vongerichten. Simple Cuisine is one of those breakthrough books that should be required reading for all cooks, young and old. To think that this book was published in 1990 is mind-blowing because the techniques and the approach to food are essential and still relevant today. Simple Cuisine explores the uses of juices, oils, and Asian seasonings through the perspective of classic French technique. Beyond the actual recipes and ingredients is a style and an ethos, which resonates from the pages. This book is a snapshot of a moment in time that still manages to present the future of what is possible with food. And it is done simply. Easy is for everyone, but beauty and flavor through simplicity can be the hardest thing to achieve. And so this week we are giving away a copy of Jean-Georges Vongerichten’s book Simple Cuisine. To enter for a chance to win, share your “a-ha” moment experiencing or creating simplicity in food in the comments below. One entry per person, please. Comments are moderated and will not appear immediately. The winner will be chosen on Friday, March 2, 2012, at 2 pm EST. This giveaway is now closed. Our winner has been notified via email. Thanks for all your comments.